Regarding the finished product on the print side, color and repeatability are paramount, and this is where Caldera comes in. Although Caldera is performing well, we are always looking to extract the most benefit from the software, so it’s a work in progress – and as we add new products and new customers, the software is growing with us.

Communicating our story requires a lot of printing in all our stores, with constantly changing point-of-sale advertising material. Our advertising and in-store communication can change on a daily basis, and Caldera allows us to respond quickly to the demands of the business. We need Caldera for its quality – it provides us with a finished product that is impeccable.

We’ve been using Caldera RIP software for about 10 to 15 years, and we’re very happy with the customizability it offers. Our operators are constantly changing their preferences in color management and Caldera caters to this. It allows us to achieve color consistency over both locations, which is very important to us. Caldera allows us to keep our offerings at a consistently high quality.